Marketing to SMBs in 2012

Date and time: 1pm Eastern, Thursday, December 8th

Owners of small and medium businesses (SMBs) are beleaguered. Winning new customers is a challenge, competition is fierce, margins are tight and payments are delayed. But at the same time, SMBs are surprisingly optimistic about their prospects this year and next.

In this free 30-minute webcast, Bredin Business Information CEO Stu Richards will present the results of recent research among 300 SMB principals. You will get valuable insights for your 2012 marketing plan, including:

• How SMBs want to learn about your offerings (it’s not social media)
• What SMBs look for when they buy products and services for their business
• What you can say to capture their attention
• How SMBs are marketing themselves – and what that means to you
• The surprising truth about small business owner’s business outlook

Register today for this valuable and informative session. You will receive log-in instructions shortly before the webcast.

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